Gov. Ron DeSantis may have stricken all mention of LGBTQ from the state’s website and promotional materials but Visit Lauderdale’s commitment to social inclusion is still strong.
The official destination marketing organization of Greater Fort Lauderdale, Florida, proudly announced the launch of the "No End to the Rainbows" social media campaign. The initiative reaffirms Greater Fort Lauderdale's unwavering dedication to promoting inclusivity and welcoming "Everyone Under the Sun."
As a destination known for its vibrant and diverse community, Greater Fort Lauderdale is dedicated to creating a safe, welcoming, and inclusive environment for all visitors. The "No End to the Rainbows" campaign aims to highlight the stories, achievements, and contributions of the LGBTQ community, showcasing the region's rich cultural tapestry and the array of experiences available to visitors of all backgrounds.
“Greater Fort Lauderdale has always been, and will always be, a place where everyone is welcome,” said Stacy Ritter, president and CEO of Visit Lauderdale, on its website. “We stand by our commitment to provide a welcoming experience for all travelers, including our LGBT+ community. Our doors are open, and we invite everyone to explore our beautiful destination and be part of our diverse and inclusive culture.”
The "No End to the Rainbows" campaign will feature a series of engaging social media posts, vibrant imagery, and compelling stories from local LGBTQ individuals, businesses, and organizations. Residents and visitors are encouraged to share their own scenic images of rainbows in Greater Fort Lauderdale using the hashtag #EveryoneUnderTheSun to show support for our inclusive destination.
As part of this initiative, Visit Lauderdale will collaborate with local LGBTQ organizations and influencers to further amplify the message of inclusivity and promote Greater Fort Lauderdale as a premiere destination that celebrates diversity.
“The rainbow has become an emblem of the LGBT+ rights movement, celebrating identity and advocating for equality. It represents the beauty of diversity within the community and serves as a reminder to honor and respect all people, regardless of sexual orientation or gender identity” said Richard Gray, Senior Vice President of Inclusion & Accessibility.
For more information about the "No End to the Rainbows" campaign and to join the conversation, go to VisitLauderdale.com or follow it on social media @VisitLauderdale.
