Steven Some – The Advertising Director

Photo Courtesy of Steven Some

Unlike most of the retirees who find their way to South Florida, Steven Some has not slowed down one bit. He’s just getting started.

For more than 25 years, the New Jersey native ran a large public affairs and government relations firm. And when he wasn’t advising blue chip clients, he served on the board of directors of the U.S. Holocaust Memorial Museum in Washington, D.C. and the New Jersey Commission on Holocaust Education. 

“It’s not enough to just write a check,” he said. “There are so many parallels going on in our world today to those terrible events that started in the mid-1920s in Europe. Now is not a time to be sitting and not getting involved.” 

Some heeded his own “clarion call,” and is now working with a number of South Florida organizations. He volunteered the Broward County committee of Equality Florida and the World AIDS Museum. 

“I needed to make myself available and provide my expertise and knowledge,” Some added. “It all comes together – educating kids about the Holocaust and the AIDS crisis – teaching them the lessons of both these incredibly horrible chapters in history.” 

And while these are very important issues, he also makes time for creative pursuits as a board member of the OUTshine Film Festival and, more recently, joining Ronnie Larsen’s POW! (Plays of Wilton) at the Foundry as Media and Advertising Manager. 

“I’ve always been a supporter of the arts, especially gay theater, so this gives me a creative outlet. We’re really ramping up our media and advertising in a big way and it’s beginning to work,” said Some, who never expected retirement to be so busy – and fulfilling.

OUT & PROUD 50 2023

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